Our CEO Jakub in Tomáš Tydlačka’s Podcast 🎙

In a new episode of Tomáš Tydlačka’s podcast, Jakub Kubišta (CEO of Utima.cz) talks about how companies actually implement AI in customer care, sales, and HR — fully automated, without replatforming and without unnecessary hype.

What the Episode Covers

• AI in customer care: when it makes sense (and when it doesn’t), how to set expectations, and how to design a proper “escape hatch” to a human.
• How to tame hallucinations: working with a knowledge base (RAG), source curation, and response governance.
• HR & productivity: quick wins (onboarding, internal Q&A, approvals) without compromising quality.
• Measuring impact: the metrics that matter (accuracy, coverage, resolution time, escalations, NPS) and how to bring them into dashboards.
• Security & compliance: handling PII, input/output moderation, audit trails, and operational policies.

3 Quick Takeaways

1. Data > model – the quality and structure of your data matter more than the specific LLM you choose.
2. Human-in-the-loop is an advantage – clearly define automation boundaries and escalation rules.
3. Measure business impact – the goal is faster resolution times, fewer tickets, and higher satisfaction — not just a “nice answer.”

Who It’s For

Founders and leaders in e-commerce and services, Customer Care and HR managers, product and operations professionals who want to implement AI safely and pragmatically.

Listen to the Episode

• 🎧 YouTube: https://youtu.be/zfmSY4rthOM
• 💬 Have questions about the topics discussed? Get in touch — we’ll be happy to follow up with a quick “AI audit” or a mini-workshop for your team.